Users & personas

Templates and resources for really thinking about, making, and checking user models like personas, actors, archetypes, roles, and profiles.

The user is the most critical thing that you Think-Make-Check. When you think about the user wrong, you build products for the wrong user.

Identify users

These methods provide different ways for generating lists of users affected by a product or system.

method

User target (bullseye canvas) v.2.2
A method that helps teams identify a prioritized list of everyone your system touches in 20 minutes. Includes templates and facilitation guide.

Updated 37 days ago.

Methods for understanding users

These methods provide different ways to capture, analyze, and synthesize user data.

method

User attribute grid 2.0
For a group of users, this method captures all useful data points and allows comparison, synthesis, and identification of unique, similar, primary, and secondary user models.

Updated 37 days ago.

method

User profile canvas v.2.0
A method that helps teams understand tasks, contexts, pains, gains, and goal or job-to-be-done for a single user.

Updated 36 days ago.

Recent updates

User profile canvas v.2.0

36 days ago - A method that helps teams understand tasks, contexts, pains, gains, and goal or job-to-be-done for a single user.

User target (bullseye canvas) v.2.2

37 days ago - A method that helps teams identify a prioritized list of everyone your system touches in 20 minutes. Includes templates and facilitation guide.

User attribute grid 2.0

37 days ago - For a group of users, this method captures all useful data points and allows comparison, synthesis, and identification of unique, similar, primary, and secondary user models.

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Business landscape canvas (method)
A method that helps teams build a shared vision for where their organization is headed and what external factors are at play.