Product and business strategy like goals, vision, and metrics for success.
User analysis, personas, archetypes, roles, and profiles.
Task, and process flows, journey maps, service blueprints, and system and site architectures.
Sketches, wireframes, prototypes, mockups, and visual design comps.
Presentation templates and framing material to run good reviews.
Tips and tools for workshops and collaborative working sessions.
method
User profile canvas
For a single user, understand tasks, contexts, pains, gains, and goal or job-to-be-done.
| Objective | Understand |
|---|---|
| Model | Users & personas |
| Difficulty | Anyone can run |
| Participants | Up to 6 |
| Time | 30m |
| Materials | A way to collect ideas and a canvas to collect them on |
Updated 16 hours ago.
method
User target (bullseye canvas) v.2.1
A method that helps teams identify a prioritized list of everyone your system touches in 20 minutes. Includes templates and facilitation guide.
| Objective | Understand |
|---|---|
| Model | Users & personas |
| Difficulty | Anyone can run |
| Participants | Up to 24 |
| Time | 20m |
| Materials | Sticky notes and a canvas, wall you can draw on, or easel pad |
Updated 16 hours ago.
method
User attribute grid
For a group of users, this method captures all useful data points and allows comparison, synthesis, and identification of unique, similar, primary, and secondary user models.
| Objective | Understand |
|---|---|
| Model | Users & personas |
| Difficulty | Experience needed |
| Participants | Up to 6 |
| Time | 45m |
| Materials | A user attribute grid |
Updated 16 hours ago.
method
Goal Mapping
A method that helps teams identify, discuss, and prioritize a list of goals for a project, department, or organization. Includes templates and facilitation guide.
| Objective | Understand |
|---|---|
| Model | Strategy & vision |
| Difficulty | Anyone can run |
| Participants | Up to 12 |
| Time | 45m |
| Materials | A way to collect ideas and a place to collect them |
Updated 16 hours ago.
method
Futures wheel
A method that helps teams identify the direct and indirect effects of a decision, event, or trend.
| Objective | Understand |
|---|---|
| Model | Strategy & vision |
| Difficulty | Experience needed |
| Participants | Up to 6 |
| Time | 45m in-person, 1h remote |
| Materials | A way to collect ideas and a place to collect them |
Updated 16 hours ago.
method
Business landscape canvas
A method that helps teams build a shared vision for where their organization is headed and what external factors are at play.
| Objective | Understand |
|---|---|
| Model | Strategy & vision |
| Difficulty | Anyone can run |
| Participants | Up to 12 |
| Time | 2.5h in-person or remote |
| Materials | A way to collect ideas and a place to collect them |
Updated 16 hours ago.
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Business landscape canvas (method)
A method that helps teams build a shared vision for where their organization is headed and what external factors are at play.